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Global Marketing and Advertising: Understanding Cultural Paradoxes Global Marketing and Advertising: Understanding Cultural Paradoxes by Marieke de Mooij

Global Marketing and Advertising: Understanding Cultural Paradoxes

by Marieke de Mooij


ISBN 13: 9781412914765

Format: Paperback (288 pages)
Publisher: Sage Publications, Inc
Published: 26 May 2005

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